Breville Desing
Design Timeline
1932 – Breville Radio was started in depression-era 1932 on an investment of £500. The first year’s profits exceeded £10,000 - this was the origin of our facus on bringing customers the right product at the right time.
1950 – The 5 Minute Washing Machine (made in Australia during the 1940s and 1950s) used an innovative “double bell” technology to agitate the wash and loosen every particle of dirt.
1972 – In 1972 our Scissor Action Snack-n-Sandwich Maker acheived an amazing 10% penetration of Australian households in its first year. It is the icon that many people still associate with Breville.
1977 – The Kitchen Wizz food processor introduced the food processor to Australian kitchens in 1977 and helped revolutionise them. This product proved that we could bring the right product to our customers faster than the competition.
1987 – We were the first company in the 1980s to combine the convenience of electricity with even cooking heat by bonding a ‘butterfly’ element to a heavy–guage pan. Our range of woks has continued the tradition with the ‘gas style’ heating system.
1992 – Our first sandwich press allowed people cook focaccia, pannini and other non-traditional bread slice shapes and thicknesses at home for the first time. Our toast height adjustment is patented – it will not squash thick sandwiches, grilling fish, etc.
1999 – Before the development of the Breville Juice Fountain, making juice was messy and time consuming. This remarkable piece of engineering removed any preparation as it juiced whole fruit.
2004 – Increasing awareness of the health benefits of juicing led to a huge growth in the juicer market. Again we made our customers’ lives easier with innovations such as the extra–wide feed chute that juices whole fruit to minimise fuss and mess.
2005 – As society became more health conscious our health grills helped our customers to cook with less fat. Constant innovation has led to more patents like the mechanism that folds the top plate flat.
2005 – Our latest worlds first in juicing: the citrus press with a patented press arm and cones. It is the first to do limes, lemons, oranges and grapefruit on the same cone. Maximum Juice – Minimum Effort.